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Hello everyone, my name is John Wall and this is where I write about Marketing and whatever else I find interesting (your mileage may vary). I also have a weekly podcast called The M Show which is great for your commute to work (or even if you don't commute). You can also listen to Marketing Over Coffee, a podcast I do with Christopher Penn. BTW, I don't look this good, I have a great photographer. I can be reached at: john at themshow dot com

More about my adventures in blogging here. Check LinkedIn for my professional background.

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Archive

Archive for 'SalesForce.com'

Beyond CRM

Lately I’ve been thinking more outside of the box. Not because I’ve taken any consultant or analyst pills, but rather because the world just decided to kick me out of the cardboard container I’m used to.
First was a few weeks ago when I installed VMware Fusion on my wife’s Mac. The sight of windows booting […]

Expanding capacity and infrastructure

I’m looking at implementing an add-on solution to Salesforce.com that would set up some automated processes and do some more powerful stuff, such as lead scoring. More to follow on that, and Marketing Over Coffee tomorrow!

BlogDay

Today is officially BlogDay, you can get the story and original recommendations in my previous post.
Just a few other things I read that are always great:
I’m a salesforce.com insider by reading SalesforceWatch.
On the small business tech font, and for Tales of Chicago check out Chicago Mike.
Most readers know I’m still going through Sex and the […]

Still off the grid

Home inspection tomorrow so things are still moving. Some quick things you may be interested in:
Google is cracking down on search arbitrage
I was unable to hit the WebInno event yesterday so I’m looking for a good writeup on what I missed.
Some rumors about Google acquiring Salesforce.com but I think those are just rumors.
A new Marketing […]

Widgets and Snippets

Tomorrow night some of the greatest minds in business and technology (and yours truly) will be talking about widgets. David Beisel (who just announced a move to Venrock) will preside. I have to admit that I’m old school and have been loathe to use widgets. I’m even not really comfortable with snippets, but do use […]

Ultimate Metrics

Some may recall my whining about a month back about all the work it took to get Salesforce.com and Google Adwords integration up and running. The endgame was that there were some problems on my side with a PERL script we use, but it went farther than that - I was editing the script correctly […]

IT’S ALIVE! and Google too.

After literally months of struggling we finally managed to get the SalesForce.com / Google integration going. I’m definitely geeking out, but how cool is it to look at a closed deal and say “one year ago you searched for this specific term, we paid $2.75 for that click and it turned into a 6-figure deal”. […]

Scripting

So today was a boatload of fun. Winter has decided to make a last stand with single digit weather and 30 mph winds to drop the wind chill below zero.
I’ve been trying for quite some time to get the Salesforce.com and Google AdWords integration working. Keep in mind that I gave up on coding before […]

Shoveling

It seems that this week I am destined to shovel. We’ve had about 6 inches of sleet (frozen rain) fall throughout the day so I spent about an hour chipping my car out of the ice.
I’m also shoveling at work though. I still can’t get the Saleforce.com Google AdWords integration to work. We may have […]

Salesforce.com in Boston

So I went to the Hyatt Harborside (right next to the airport with a nice view back on the Boston skyline, small place though) for the Salesforce event today. It was time well spent, even if just for getting to hear from a product manager directly. He was able to explain Apex in about 5 […]